Struggling Entrepreneur

In this episode of The Struggling Entrepreneur, we deliver to you a presentation that was given at the “unconference” event known as VideoCamp-Austin in 1st quarter of 2010. The subject deals with a comparison and contrast of several video recorders for small business owners and entrepreneurs who want a low-cost entry-level device to help them in their journey into New Media and Social Media to enhance and promote their brand.
This presentation was recorded live (amidst audio quality challenges in a studio-classroom environment) and delivered by Fred Castaneda of www.strugglingentrepreneur.com.

This presentation is accompanied by an 11-page set of slides that are available by clicking on this link:
Click here for pdf document of slides for presentation.

 The 3 devices which are compared and contrasted are:
- Zoom Q3 Portable Video recorder;
- flip HD Video camera / recorder;
- Kodak Zi8 Pocket Video Camera.

As you will hear in this pre-recorded presentation: there is no such thing as the “best” device to record your video.

Why?

Because it all depends on your specific requirements– that is, what you need to accomplish your business objectives for today and for the near term.

As you will see, there are case studies mentioned that have a very high priority for quality audio (and where video quality is secondary)–and vice-versa. Your requirements should dictate what device you may need, and this will be a better fit for you. In other words, it is recommended that avoid making the mistake that so many entrepreneurs make that are new to the new media environment (which is: they purchase the device first and then ask “Now what do I do?”).

Instead, it is recommended that you select your device after you know what your requirements are based on your business objectives, time frames, skills, budget, hidden costs, etc.

Lastly, for your information and convenience, a brief, one-page comparison table is included in the accompanying pdf document that gives you a comparison and contrast of the features, capabilities, strengths and limitations of all three devices.

What if you are still confused? There are local resources that you can tap for getting information on these, as well as other devices–some for free, and some for fee. However, you should be careful to engage with those specialists who have a good track record and usage experience with these and other portable video recorders.

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