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Struggling Entrepreneur

77- How Entrepreneurs can understand and leverage Social Media

January 10th, 2009

 
icon for podpress  77- Leesa Barnes and the Social Media Telesummit [29:40m]: Play Now | Play in Popup | Download

In this bonus episode of The Struggling Entrepreneur, we return for a detailed discussion with noted author, Leesa Barnes, to describe an event that can provide a series of tools for entrepreneurs and help them leverage social media techniques and resources, as well as jump-start their way into using Social Media successfully in their business.

Yes, we did interview Leesa back in August of 2008 to find out about her entrepreneurial success as a noted author, speaker, podcaster and small business owner in the world of New Media. Her book is called Podcasting for Profit: A Proven 7-Step Plan to Help Individuals and Businesses Generate Income Through Audio and Video Podcasting.

Now, Leesa is the founder of Marketing Fit, as well as the chair and hostess and coordinator of an event called the Social Media Telesummit, which will take place from January 21st to January 30, 2009.

Leesa Barnes and the Social Media Telesummit

 This virtual and online event will herald a variety of over 25 speakers who are pundits within their industry, as well as subject-matter-experts, luminaries and authority figures in the world of Social Media — but not from a theoretical perspective, but from the aspect of training entrepreneurs how to leverage Social Media successfully in their business.

In this podcast episode interview, you will find out the value to the entrepreneur for participating in this 9-day long event–not just the value of the content and the value of not having to travel or pay enormous sums of money for conference fees, but also the value of having access to the speakers before, during and after the event.  As you will hear, some of these authority figures charge thousands of dollars for this type of communication and collaboration. There is also great value in the three levels of entry to the Telesummit–that is, 3 fee levels to help the small business owner with 3 levels of budget–and quite reasonable, I would suggest.

Also, there is a discount for this event for listeners to this podcast–a discount that will send needed money to a worthy and charitable cause. Find out more in the episode.

By the way, I myself (Fred Castaneda) will be a speaker at the event on Friday, 23 January 2009, where we will discuss how to set up additional revenue streams from information products by using premium content and subscription services.

Thus, if you want to really learn what Social Media is (and is not), and then receive training on how to leverage Social Media to help make your business more profitable, then this Social Media Telesummit is for you.

Copyright (c) 2009, Matrix Solutions Corporation and Caprica Interactive Marketing, Inc. All Rights Reserved.

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